Ask the Experts | Addressing The Customer With Their Name

When your team is communicating with a customer, it is important that you establish how they would like to be addressed to enhance customer experience. On this week’s Ask the Experts call, an HVAC contractor from Nebraska asks:

Are your dispatchers or call center specifically instructed to use the customer’s name?

Contractor University faculty member Drew Cameron (Sales Expert and New York Times Bestselling author) gives his expert advice about the impact of having your team address customers by their name.

Contractor University members can click here to log in to their member dashboard and submit a question through the Ask the Expert portal.