Ask the Experts | Success of Slow Season Promotions

When the slow season hits and you’re looking for unique ways to gain a customer’s attention, it is important to implement a strategy that will result in successful opportunities. On this week’s Ask the Experts call, an HVAC contractor and plumber from California asks:

During the slow season when the competition is struggling to get business, how successful is the free diagnostic vs. cheap people just taking advantage and wasting your time?

Contractor University faculty members, Weldon Long (Sales Expert and New York Times Bestselling author), Drew Cameron (President of Flow Odyssey) and Gary Elekes (Founder of iMarket Solutions) give their expert advice on the different strategies that will help you find success during the slow season.

Contractor University members can click here to log in to their member dashboard and submit a question through the Ask the Expert portal.