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Marketing is more than just saying that your company exists— because so what and who cares? How do you get your message to stick with customers so they understand why they’re best option is you— and not whoever’s branded magnet is on their fridge?
In this week’s episode of the Cracking the Code podcast, Contractor University faculty member Drew Cameron goes in-depth on the elements of an effective marketing campaign, including seasonal strategies, guerilla marketing, performance tracking and more!